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The mobile communication marketplace has
been experiencing constant fluctuation. Over the years, though, Apple's iOS has
ultimately been most associated with terms such as polish, usability, low
learning curve, consistency, and over-all good user experience; but little to
no customization or 'freedom'. Operating systems such as the Linux based
Android, on the other hand, are often associated with terms such as fragmented, inconsistent, and buggy; but provide the users almost complete control over the
look, feel, and even operation of the OS. Polished but Closed competing with
Fragmented but Open. Walled Garden vs Open
Sewer.
Example of Android handset fragmentation --->
For Apple, producing the most polished OS came with the cost
of basically locking out all iOS users, by default, by making under-the-hood changes and tweaks
to their iPhone or iPad. More than being unable to upgrade your launcher to
anything other than a mere list of your installed apps, iOS is an all-around
tightly controlled ecosystem. For instance - don't like the keyboard on your
iPhone? Too bad, Apple has had its keyboard APIs locked since the first iPhone
and has no plans to change that. Android users, though, have many software keyboards to choose from. Side-loading an app is also impossible on iOS without
jailbreaking, but for most Android devices it comes standard without any
hacking. Side-loading is installing an application from a source other than the
official Apple App Store or Google Play.
Another example of Android fragmentation, OS distribution. ->
Here's where the problem surfaces. Many Android users boast
about the openness and freedom that their OS affords them, while on their
device they run anti-virus apps like Lookout constantly in the background
eating up their RAM and battery. Mobile exploits can and will likely become a
problem, but an app that really amounts to nothing more than a virus scanner on
a cellphone is hardly the solution. Think about that again - a virus scanner,
on your cellphone. Do we want to go down this road? It seems like the solution
would be keeping the ecosystem clean at the highest level to begin with, and
things like this wouldn't need to be on your mind.
Another thing Android users are proud of is the ability to
load custom ROMs on their handsets. The uneasy reaction that naturally results
from the notion of hacking your phone and overwriting the factory software to
replace it with untested software of which you do not know the real source is
often overcome by the promise of improved battery life, faster operation, or
even sometimes resolving bugs/glitches in the stock software that are yet
unaddressed by the manufacturer. This seems promising, but it is not uncommon
for these custom ROMs to be riddled with other problems including the GPS not
functioning, Bluetooth being broken, camera won't open, etc. It seems like a
dangerous, unreliable, and time intensive trade-off. You can begin to imagine
how a, granted, less malleable OS is still favored over an open one that seems
to break all the time.
So where would you rather reside, engineers, a
walled garden or an open sewer?
(Image credit from top to bottom: mashable.com, androidpolice.com)
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