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Hemmings Motor News has been around since 1954. We're proud of our heritage, but we're also more than the Hemmings full of classifieds that your father subscribed to. Aside from new editorial content every month in Hemmings, we have three monthly magazines: Hemmings Muscle Machines, Hemmings Classic Car and Hemmings Sports and Exotic Car.

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10 Years of Tradition, 40 Years Ago: 1975 Porsche 911 Brochure

Posted December 28, 2015 10:30 AM by dstrohl

Porsche is one of a handful of European automakers -Mercedes-Benz and Volvo being other notables- that has, for decades, offered a European delivery program for American buyers. That special method of taking delivery on a new car is what Porsche highlighted throughout the 1975 911's deluxe dealer brochure.

I picked up this handsome keepsake, sized roughly 14 x 10-inches, for $4 at an estate sale. I found it interesting to see where the 911 was in its evolution, 10 years into production. It's funny that, while we rarely see 911s on those ATS "cookie cutter" alloys today, they were all the rage in the mid-1970s, and many examples in the catalog are thus shod- of course, the Carreras wore those iconic forged Fuchs.

Prospective buyers could go to the Porsche plant in Germany for personal test drives before ordering their sports car.

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Re: 10 Years of Tradition, 40 Years Ago: 1975 Porsche 911 Brochure

12/29/2015 12:01 AM

Wow, I haven't seen those ATS Cookie Cutter wheels on a 911 in a while. They sure do make the car look different - makes the back look longer. To me, it makes the car look "cheaper". The Fuchs wheels are much better looking and fit the curvy body style.

I have a friend who purchased his 993 Turbo using the European Delivery Program. He ordered his car through the local dealership and specified European Delivery.

He took his family to Europe for a vacation. He picked up his car at the factory, was given a factory tour and was able to meet the man who built the engine for his car! He drove all over Europe, then took it to the port for the journey to the US. His car was then delivered to his home, where he accepted the car.

That was before I was in the auto business. Since then, I did find out the only major drawback to buying through this program. The manufacturer sets up the transportation, but they are not responsible for anything that happens to the car. If it's damaged in transit, the transportation company is responsible. The car is put on the ship as a used car and then imported to the US. The shipping company is shipping a used car to the US for you. They are not shipping the car to the US for the manufacturer.

If damages, you will get your car fixed, but having prior bodywork on a Porsche is not desirable and will hurt the value of the car. Most likely, there will be a mark on the car history. Also, if the frame is bent or suspension damaged, the car may never drive right.

If you bought the car in the traditional way, you would receive a "perfect" car. If damaged in transit, you would be told about the damage (here in CA, anything over $500 in "lot damage" must be disclosed). You could reject the car or if you wanted to buy it, you could negotiate a lower price.

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