Hemmings Motor News Blog Blog

Hemmings Motor News Blog

Hemmings Motor News has been around since 1954. We're proud of our heritage, but we're also more than the Hemmings full of classifieds that your father subscribed to. Aside from new editorial content every month in Hemmings, we have three monthly magazines: Hemmings Muscle Machines, Hemmings Classic Car and Hemmings Sports and Exotic Car.

While our editors traverse the country to find the best content for those magazines, we find other oddities related to the old-car hobby that we really had no place for - until now. With this blog, we're giving you a behind-the-scenes look at what we see and what we do during the course of putting out some of the finest automotive magazines you'll ever read.

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2 comments

Social Media is No Place to Sell Car Parts

Posted March 03, 2020 10:30 AM by dstrohl

Once upon a time, there was a barbaric sport known as “ferret legging,” covered in some detail by Outside magazine in 1983. The gist of it is this: Participants, exclusively men, don baggy white trousers—sans underwear—with drawstrings at the waist and ankles. An agitated ferret is dropped into the waist of the pants, the drawstring is cinched closed, and the clock begins. The “player” then stands motionless, arms at his side, enduring the agony of the ferret’s attempts at escape. Most contestants last minutes, but the all-time record is held by Reg Mellor, who endured 5 hours and 26 minutes of ferret-fueled ferocity.

So, what does ferret legging have to do with selling car parts online? Recently, I turned to a social-media-based classified ad section to sell a set of worn, but hardly worn out all-terrain radial tires. I’d priced them reasonably ($250 for the set, about a quarter of what they’d sell for new), and provided photos of a depth gauge dial, showing the exact amount of tread remaining on each tire. I’d shot multiple photos of the treads, showing that wear is even—within 3/32 of an inch—across the set, and that there were no alignment issues. Based upon the early responses, I thought the sale would be a slam-dunk. I was wrong.

Meeting people from the internet always turns out great.

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#1

Re: Social Media is No Place to Sell Car Parts

03/04/2020 1:06 PM

"Social Media" Is not a place for rational, thinking, individuals or anything else fact based.

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Re: Social Media is No Place to Sell Car Parts

03/11/2020 3:32 PM

Agreed! Social media provides people an avenue to vent into an echo chamber.

Wait a minute, what am I doing?

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