Hemmings Motor News Blog Blog

Hemmings Motor News Blog

Hemmings Motor News has been around since 1954. We're proud of our heritage, but we're also more than the Hemmings full of classifieds that your father subscribed to. Aside from new editorial content every month in Hemmings, we have three monthly magazines: Hemmings Muscle Machines, Hemmings Classic Car and Hemmings Sports and Exotic Car.

While our editors traverse the country to find the best content for those magazines, we find other oddities related to the old-car hobby that we really had no place for - until now. With this blog, we're giving you a behind-the-scenes look at what we see and what we do during the course of putting out some of the finest automotive magazines you'll ever read.

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What Kept a Civilian Pinzgauer from Reaching the U.S. Market?

Posted September 02, 2021 5:00 AM by dstrohl
Pathfinder Tags: Pinzgauer

When Austria-based Steyr-Daimler-Puch (SDP) developed the Pinzgauer out of its smaller Haflinger in 1971, the company initially had no plans to produce it in any version other than as a light military multipurpose wheeled vehicle. The company's Puch division had produced a few civilian vehicles since World War II and had even sold scooters and motorcycles in the U.S. through Sears, but even if SDP considered selling the portal-axle Pinzgauer in any of its configurations - four-wheeled, six-wheeled, soft-top, hardtop, ambulance - in the U.S. market, the company likely wouldn't have seen it as competitive at all there.

A single news article - just words on a printed page or scrolling by on a screen - can have immeasurable impact. We've already seen how one article completely changed the way GM designed its cars in the Eighties, and right around the same time, another article utterly torpedoed plans to sell a civilian version of the SDP Pinzgauer in the U.S.

Just which article was it, though?

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Re: What Kept a Civilian Pinzgauer from Reaching the U.S. Market?

09/05/2021 2:46 AM
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Re: What Kept a Civilian Pinzgauer from Reaching the U.S. Market?

09/05/2021 11:40 AM

Interesting link on the Vangler. Quite like the vehicle, neat looking.

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