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The last month or so, GM has had to address concerns that it might go bankrupt in the near future. Now GM's management has gone out of its way to say this won't happen, and they have enough money in the bank that I believe them, still, there is something more fundamental at work here. US automakers are having a hard time selling cars. That's why I suggest they make a car that does 100 mpg.
Now I want to be absolutely clear on this, I don't want a 100 mpg car because I'm afraid oil prices are gonna keep rising. Actually, I'm of the opinion that oil will be back in the 40's or 30's within the next five years. No, I want 100 mpg car because I think it would be great to have one, and I'm not the only one.
Automakers, listen to me, having a 100 mpg car would be like inventing the auto version of the iPod. If it was a good looking car, everyone would want one. It gives your car instant credibility, it says you guys can build a well engineered car. Don't make it look stupid though. Take one of your popular styles, a proven one, and use that. Something people already like, because 100 mpg will make it irresistible.
A 100 mpg car may seem an unreasonable demand. But wouldn't it be nice not to have to beg consumers to buy your cars? Can't you hear the buzz?
And to any automaker who reads this and thinks it's outlandish or impossible, I don't care. If you want to tell me you can't do it, don't bother, I'm not interested in excuses, I'll just by a Honda.
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SP ssATV design development and inventors notes
