Leasing can be one of the most effective sales tools available. By approaching your sale from a monthly payment perspective, you'll enjoy greater sales and profits because:
Leasing Closes More Sales
One of the greatest benefits leasing provides is the speed and efficiency with which sales can be closed. Payments can be started quickly with attractive affordable terms. Documents are processed within 24-48 hours. Sales momentum and control is never lost to procrastination.
Leasing Generates Larger Sales
Leasing can increase a customer's purchasing power. Since the incremental monthly lease cost of upgrades etc is so small - customers are more inclined to increase the size of their purchase - and your profits!
Leasing is Convenient
Leasing eliminates the need to delay your sales while other financing is sought by your customer. You maintain control and provide a single source to solve your customers' needs. Never underestimate the value this provides to your customers and your company.
Leasing Overcomes the Cost Objection
By quoting lease/monthly payment figures, you present your equipment in the least expensive terms. You can change a negative price image into an easily budgeted item. Your customers will see that the time and cost savings realized by the new equipment will exceed the low monthly lease payments.
Leasing Builds Repeat Business
Leasing has been proven to increase customer loyalty and leads to more frequent add-ons, trade-ups and upgrades then with outright purchases only. Lease One's programs allow you to structure your customers' agreements to allow them to keep up with changing technology.
Leasing Overcomes Capital Budget Issues
Leasing is treated as an operating expense, which allows your customers to circumvent capital budget issues and lengthy appropriation guidelines, while you speed up your sale.
Leasing Preserves Your Margins
Margins can be preserved and a competitive pricing difference minimized when you are able to express the cost of your equipment in terms of a monthly payment and your competition can't. This will allow you to focus on the features and benefits of your technology and financing package.
For more information, contact Glenn Spiller, President of Yooj Solutions, Inc., at 516-446-6675; gspiller@yoojsolutions.com.
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