If tig welding then your heat will vary in the process by means of a foot pedal or rheostat on the torch. This takes a lot of practice.
If stick welding, it is as above, trial and error, but ask the people where you bought the rod what the maximum amperage is for that type/size rod and go from there based on the size(s) of metals you are joining.
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In my many years I have come to a conclusion that one useless man is a shame, two is a law firm, and three or more is a congress. - John Adams