Your link appears to be broken.

Try this one:

http://www.withouthotair.com/download.html

(No, I', not the OP !!!)

I thought I'd have a look before I downloaded (I'd previously heard good things about this book). This is all I read:

3 Cars

For our first chapter on consumption, let's study that icon of modern civi-
lization: the car with a lone person in it.

How much power does a regular car-user consume? Once we know the
conversion rates, it's simple arithmetic:

For the distance travelled per day, let's use 50 km (30 miles).

For the distance per unit of fuel, also known as the economy of the
car, let's use 33 miles per UK gallon (taken from an advertisement for a
family car):

33 miles per imperial gallon ≈ 12 km per litre.

(The symbol ≈ means "is approximately equal to.")

What about the energy per unit of fuel (also called the calorific value
or energy density)? Instead of looking it up, it's fun to estimate this sort of
quantity by a bit of lateral thinking. Automobile fuels (whether diesel or
petrol) are all hydrocarbons; and hydrocarbons can also be found on our
breakfast table, with the calorific value conveniently written on the side:
roughly 8 kWh per kg (figure 3.2). Since we've estimated the economy of
the car in miles per unit volume of fuel, we need to express the calorific
value as an energy per unit volume. To turn our fuel's "8 kWh per kg" (an
energy per unit mass) into an energy per unit volume, we need to know
the density of the fuel. What's the density of butter? Well, butter just floats
on water, as do fuel-spills, so its density must be a little less than water's,
which is 1 kg per litre. If we guess a density of 0.8 kg per litre, we obtain a
calorific value of:

8 kWh per kg × 0.8 kg per litre ≈ 7 kWh per litre.

Rather than willfully perpetuate an inaccurate estimate, let's switch to the
actual value, for petrol, of 10 kWh per litre.
-------------------------------------------------------

8 x 0.8 ≈ 7 ??!!!!! Hurrumph

Isn't that the McKay effect?

You know where you just make it up as you go along to prove your point