How to Spread My Business Globally

1. Are all your Indian clients very happy & recommending you to other up-coming steel industries in India?

2. Which countries are currently expanding in steel industry?

3. Where do you stand in the pecking order in your industry in India?

4. What is the current global economic scenario?

5. ….

6. ….

It will depend on many imponderables.

SEO matters a great deal. If you have an optimized website, you'll get far more hits from people doing random Google searches. Facebook and Google Plus pages aren't necessary and will probably be a waste of time for the manufacturing aspect of your business.

Since this website is powered by GlobalSpec, I'd be amiss if I didn't at least mention that you can put your services / products into a custom catalog through GlobalSpec, but that will cost you a couple bucks.

It will be money well spent though!

^{_{(Scampers back to fantasy land.)}}

Hey Mizuti:

A quick suggestion here. While your use of 'amiss' is not technically incorrect, it does read a little awkwardly. 'Amiss' is not typically used in that way; in standard use it usually describes something like an object or an action, but usually not a person directly.

Probably, some where in the back of your head, 'remiss' was trying to get noticed, but the search was cut short when similar sounding 'amiss' volunteered.

.

Remiss has all the qualities I suspect you intended for the word placed in the spot in question.

.

I hope this comes of as it is intended...a usefull bit of information....and not as pedantic nitpicking.

Surely there are trade shows for your industry.

A booth in a trade show is not expensive, and allows one to target a specific audience of buyers.

A stack of brochures, a handful of business cards and a beaming smile should do it.

(You DO have a beaming smile, don't you?)

I am associated with an activated carbon filter company which is internationally recognized, by following the route as below.

• Certification by Internationally recognized agencies, in our case it was by National Sanitary Foundation (NSF) and WQA (Water Quality Association) both of US origin.
• Exposure at International exhibitions. In our case we are invariably present annually at WQA events at Amsterdam and Los Vegas.

These sort of activities are very expensive, but essential price for recognition at international market place.

I suggest to hire a young man withcretivty andnet savvy.only job to generate leads from net.We peoplecan have very goodbusiness from africa.make profile on linked in.face book page and keep. your web site up to date. There are too many business and social platform which can generate lead.from. internet.

Thanks for the reply and so many good suggestion.

Actually lately I was a type of distributor and our website listed different companies selling machine tools. But now I have also started manufacturing our own machines and tools.

Do i need to promote my business in different countries with different strategies and methods regarding SEO and SMO or whatever.

You ask, Do i need to promote my business in different countries with different strategies and methods regarding SEO and SMO or whatever?

Basic marketing communications, as outlined above, will get your messages published worldwide--first in English on the major sites, like automation.com, Thomasnet, Globalspec, etc. Then, web sites worldwide will take RSS feeds from these sites and "repeat" the news. This includes sites in China, Russia, etc., who will translate the news into their native languages. It is utterly amazing how fast word can spread worldwide thanks to the internet.

You'll be getting hits and inquiries from all over the world. The "language of engineering" is English, so you will be able to communicate with these potential customers via email and telephone.

But can you service a customer in the US or South Africa or France? Who does the install and ongoing service? As was just pointed out, you may need reps there.

The great thing about marketing communications is that it will identify areas where there is interest in your products. You may find that companies in, say, Australia and Korea are responding to your messages--but nobody in the US or Canada is interested. That says you may need to find a rep that can service Australia and Korea.

The other great thing about marketing communications is that it builds awareness and recognition of your company in the market. The more you get published on-line, the higher you appear in Google searches. After a year or so of getting published worldwide, more customers will be finding you.

But a truly successful marketing communications program may put you in the same position of a dog that chases cars--that is, what does the dog do when it finally catches one? If you are not able to respond adequately to a flood of inquiries and purchase orders, you'll be like that poor dog.