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 Editor's Note: CR4 would like to thank Norm Greene (geanorm) for contributing this blog entry.
GEA started blogging in November 2010.
Like many other small businesses, we wanted to use our blog as a means to
communicate and share our knowledge and consulting expertise with others who
may have interest in obtaining and using that knowledge. To small businesses
like GEA, blogging is a low-cost method to supplement our website activities by
reaching out to interested parties with short stories about HVAC technology, the
HVAC industry in general, and environmental issues based on our consultant experiences.
What
Have We Learned?
Our readers are interested in technical topics. Our series on Oil Return Issues rated among the tops in viewership.
The unusual - On a whim we took a look at the Best HVAC Videos and had a lot of interest
in this topic.
That short and to the point is what you are looking for.
Once bloggers have elected to take part in our blog, results show
that many visit other segments of the GEA website. The areas people visit most frequently are
the "Our Company" page, our "Homepage" and the "GEA
Library" where large amounts of technical and business information on the
HVAC industry is available.
What's
Upcoming?
We are always asking ourselves if we are
we providing thought-provoking content or thought leadership that will
stimulate, educate and motivate participants.
We track our blog results for subscribers, e-mail participants and
social media like Facebook, LinkedIn and others seeking to maintain a relevant
array of topics in our blog.
GEA is still quite new to the blogging phenomenon
and working hard to understand how to do an even better job of providing
information people want to see and how to make the blog more interactive and
user friendly. We will be including guest bloggers on occasion based on relevant
subjects in the HVAC industry, the environment and good business practices. If you are interested, we hope you'll contact us. You can also provide your comments and observations on what GEA can do to
improve our blog. What topics would you like to see included? We'd really like to hear from you!
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Re: GEA’s HVAC Blog – How’s it Working?
