Hemmings Motor News Blog Blog

Hemmings Motor News Blog

Hemmings Motor News has been around since 1954. We're proud of our heritage, but we're also more than the Hemmings full of classifieds that your father subscribed to. Aside from new editorial content every month in Hemmings, we have three monthly magazines: Hemmings Muscle Machines, Hemmings Classic Car and Hemmings Sports and Exotic Car.

While our editors traverse the country to find the best content for those magazines, we find other oddities related to the old-car hobby that we really had no place for - until now. With this blog, we're giving you a behind-the-scenes look at what we see and what we do during the course of putting out some of the finest automotive magazines you'll ever read.

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Drive It Like You Hate It

Posted May 03, 2012 9:00 AM by dstrohl
Pathfinder Tags: Amil Gargano swedish cars volvo

From Google's Project Re:Brief, Volvo's first U.S. television commercial, conceived by Amil Gargano and his team.

View the Video and Original Article

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Re: Drive It Like You Hate It

05/04/2012 10:34 AM

I remember back in the 80's, Volvo's ad campaign had the saying, "Boxy, but nice."

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