A cheeky homage to Volvo’s sometimes staid reputation may soon become a thing of the past now that Volvo has sent a cease and desist letter to the creator of the prancing moose logo over his use of the Swedish company’s trademark on restoration parts.

As Dave Barton shared on his site, PrancingMoose.com, the cease and desist letter came directly from Volvo Trademark Holdings in Sweden right around Easter weekend “after years of Volvo offering silent indifference” to the reproduction Volvo logos Barton has offered through the site and to the site’s namesake stickers, which riff on the Scuderia Ferrari prancing horse with a full-grown moose rearing on its hind legs under a Volvo logo on a yellow background.

“Other than Volvo dealers using my products, Volvo Cars has never attempted to contact me with any objections or concerns,” Barton wrote. “I would certainly have welcomed such a discussion had they done so.”

How do you feel about this bootleg logo? Is it infringement or parody?