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It began as a trickle: In 2016, FCA killed off the slow-selling Dodge Dart and Chrysler 200, leaving the Dodge Charger and Chrysler 300 as the sole remaining sedans in its lineup. In April 2018, Ford made the surprise announcement that it was dropping cars from its lineup entirely, excluding the Mustang, killing the Fiesta, Focus, Fusion, and Taurus with one stroke of the pen. Last month, GM announced it would end production of six automobiles, namely the Buick LaCrosse, Cadillac CT6 and XTS, and Chevrolet Cruze, Impala, and Volt.
“Americans don’t want automobiles, they want crossovers, SUVs, and trucks” is the unified rallying cry of the domestic Big Three automakers. At first glance that’s an easy position to defend. Automobile sales are indeed down compared to years past, and it would be hard to make a business case for continuing production of models like the Cadillac CT6, of which just 7,270 examples were sold in the first nine months of 2018. Ditto for the Chevrolet Volt, which amassed just 10,028 buyers through September, and even the Ford Taurus, which sold just 21,718 copies in the same time period.
Hemmings looks at the recent decline of American-made sedans.
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