White Paper

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Lehman57 Guru Join Date: Sep 2009 Location: Louisville, OH Posts: 1925 Good Answers: 36	White Paper 10/03/2018 3:52 PM
	What is a white paper? I thought it was to provide information on a specific topic. However, the few that I have read seem more like an infomercial. What are your thoughts? __________________ Lehman57
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redfred Guru Join Date: Dec 2008 Location: Long Island NY Posts: 15600 Good Answers: 981	#1 Re: White paper 10/03/2018 4:01 PM
	Yes! A white paper is both an informative paper and a marketing tool. There probably still are many white papers that don't leave the inner circles of a company. However, those papers that are distributed to the public will always have some marketing spin. __________________ "Don't disturb my circles." translation of Archimedes last words
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Hannes Power-User Join Date: Nov 2012 Posts: 431 Good Answers: 6	#2 Re: White paper 10/03/2018 4:09 PM
	I recently wondered about this too. Apparently the word is used in several different senses -- both technical and as a strict marketing tool. https://en.wikipedia.org/wiki/White_paper __________________ Nobody realizes that some people expend tremendous energy merely to be normal. -Camus
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SolarEagle Guru Join Date: Mar 2007 Location: by the beach in Florida Posts: 33392 Good Answers: 1817	#3 Re: White Paper 10/03/2018 4:32 PM
	..."A whitepaper is a persuasive, authoritative, in-depth report on a specific topic that presents a problem and provides a solution. Marketers create whitepapers to educate their audience about a particular issue, or explain and promote a particular methodology. They're advanced problem-solving guides.Mar 14, 2018".... https://blog.hubspot.com/marketing/what-is-a-whitepaper-examples-for-business Just some guy/girl saying they have the answer to some perceived problem...whether it's valid or not is subjective, and the whitepaper tests the waters for dissenting opinions or opposition, or possibly even collaboration... __________________ All living things seek to control their own destiny....this is the purpose of life
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joynhappiness Active Contributor Join Date: Sep 2018 Posts: 20	#4 Re: White Paper 10/04/2018 1:19 AM
	This is what Google has to say, now I feel confused: *"A government or other authoritative report giving information or proposals on an issue. "*
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SolarEagle Guru Join Date: Mar 2007 Location: by the beach in Florida Posts: 33392 Good Answers: 1817	#6 In reply to #4 Re: White Paper 10/04/2018 10:12 AM
	https://thatwhitepaperguy.com/white-paper-faq-frequently-asked-questions/ __________________ All living things seek to control their own destiny....this is the purpose of life
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Lehman57 Guru Join Date: Sep 2009 Location: Louisville, OH Posts: 1925 Good Answers: 36	#7 In reply to #4 Re: White Paper 10/04/2018 6:25 PM
	That's sorta what I thought, but it appears that many take the opportunity to do some (free) advertising! __________________ Lehman57
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Anonymous Poster #1	#5 Re: White Paper 10/04/2018 8:27 AM
	https://en.wikipedia.org/wiki/White_paper
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Anonymous Poster (1); Hannes (1); joynhappiness (1); Lehman57 (1); redfred (1); SolarEagle (2)

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