Electrical Sales & Marketing Engineer

You might try lighting products. They are electrical products and the big customers will be large retail store buyers. They might sit through a lofty presentation but the real customers hardly know anything about them. And the big buyers only really want to know a couple of things like price and warranty. There are plenty of technical issues as well, but with most customers it either works or it doesn't.

Come to think of it, that is the case with most products.

Perhaps you wish to sell something like an MRI (magnetic resonance imager) to hospitals? Of course, you have to know a lot about it.

If you just want your customers to respect you, then you must earn their respect with service before and after the sale. To do that, you must understand what the customer needs as well as what he or she wants. If they are two different things (need vs want) you must find a solution that makes them want to come back the next time they need something.

OOPS. Must have hit a nerve.

In the first place I do not agree with you that Diesel generator is not a technical product and does not need a technical person to market. I do not know in which country you do marketing job. In India most of the Marketing persons of all reputed manufacturers of Generating sets are mostly Electrical Engineers or Mechanical engineers even though knowledge of Automobile and Electrical Engineering is essential to convince a user to select a suitable Gen set for their requirement. As for selection of a suitable job depends on the technical competence and talent. The choice should depend on your liking of the job. Marketing job does not require much deep technical knowledge of the product you market, An MBA person can do it better and they do a better presentation compared to an Engineer.The remuneration and promotion scope of Marketing Staff is more than other departments and that is the reason most of the Engineers in India add an MBA to their Engineering degree. The real job satisfaction of an engineer is in carrying out real production , commissioning and maintenance though they are less paid compare to marketing personnel. If you want to change to real Electrical then join products related to Power generation,transmission and distribution and its end use . Machine tool manufacturing , installation ,servicing and marketing is is another choice. You need to earn experience to go to that area which you can help yourself and no one else can help.

What ever is your basic qualification