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Talk about gender egalitarianism: here's a Barbie doll, that 50-year old cultural icon that has manifested herself in more than 100 versions, now to appear (autumn, 2010) as an engineer. Reasonably liberated males who don't dwell on gender stereotypes will no doubt welcome this addition to the collection, says an item in Control Engineering. The trouble is, nobody wants to be an engineer any more. It's just something you do for a few years before moving on to greater things, like sales, marketing, or management. Barbie the engineer? She's about 25 years too late, don't you think?.
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