The Biomimicry Manual: What Can Water Fleas Teach Us About Innovation?

From INHABITAT:

In business, innovation is non-negotiable. Stay fresh, rot, or go stale. That's never been truer than today, with volatile prices, weather, regulations, supply chains, and public sentiment. You don't know what's going to happen, or when, but you know it will, and there's a lot of opportunity in being first to recover. Resilience is a hot commodity, and nobody knows resilience like nature. Companies with a premium on out-of-the-box thinking find that really good innovation comes from mixing things up. Nature, however, does it all the time, and it's a tried and true recipe when the going gets tough. For instance, water fleas (known to scientists as Daphnia) clone themselves most of the year. But as soon as that pond starts to dry up, BAM, it's sexy time! They will try anything and everything to survive, hoping that they find something works. So is there a method behind this madness, and can we learn something from them? Find out in our newest entry of The Biomimicry Manual!

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