Printing Candy

Hershey Co. debuted its 3D Chocolate Candy Printing exhibit at Hershey's Chocolate World Attraction on December 19. During the attraction customers can interact with Hershey scientists and the breakthrough technology. This includes watching live 3D printing, seeing examples of finished products, and interacting with a library of 3D graphics showing what they would look like as chocolate.

"We are now using 3D technology to bring Hershey goodness to consumers in unanticipated and exciting ways," said Will Papa, chief research and development officer.

This includes endless possibilities for personalized edible experiences.

According to Hershey, the 3D printer on display is the most advanced model in operation today. Hershey worked with 3D systems on the exhibit. Chuck Hull, founder and chief technology officer for 3D systems, is excited to showcase the power and possibilities of 3D printing.

Ultimately, Hershey hopes to work with consumers to shape the future of 3D chocolate printing. At the exhibit, customers take a survey presented on a large touchscreen and share their preferences on customization options and product design. Image Credit