From 2008 to 2009 I worked for HSBC Bank, one of the more
interesting workplaces to be in during the Great Recession. A disgruntled
non-customer, whom I believe was teetering on the edge of financial oblivion
like so many of us, once pointedly asked me what the hell HSBC stood for,
anyway. I told him that it was just an acronym*...that the actual name of the
business was HSBC Bank--nothing more, nothing less. "But you're like, a Chinese
bank, right? Isn't the 'H' for Hong Kong?" I assured him it was not, making him
even angrier at the situation.
While I may have been coy about (playfully) screwing with
this man, HSBC is a British company; it was
originally based in Hong Kong and the acronym once stood for Hong Kong and
Shanghai Banking Corporation. In 1991 it reorganized and from then on legally
existed as HSBC Holdings plc. I can't say I know why the company disassociated
from its Far Eastern roots, but the point is that language and acronyms change
for various reasons: falling in and out of common usage, to avoid certain
stereotypes or associations, or just because they become too verbose or
antiquated.
[*As a CR4 editor
pointed out to me after reading this post, HSBC might be more accurately termed
an initialism before 1991, and a pseudo-initialism since. Acronyms are "pronounced,"
like NATO and JPEG, while initialisms are strings of initials.]
A few weeks ago the Associated Press made a major announcement: the 2016 AP Stylebook will lowercase both "internet" and "web." In
line with past stylebook changes, it's safe to assume that the AP believes that
these two terms are now generic enough to merit lowercased usage. Pro-lowercase
activists look to the origin of the word to make their point: the "internet" of
old was simply an internetwork of smaller networks using the same protocol. So
when we speak about the modern Internet--the one I'm using to research this blog
post and connect remotely to my office computer--we're referring to the largest
and best-known example of an internet. Also, they say lowercasing is more
efficient, saving thousands of Shift-key strokes, and that capitalized nouns
are a strain on the eyes, introducing roadblocks into neatly flowing text.
The other side of the battle, on which I sometimes side, takes
issue with the word "the." Think about the star at the center of our solar
system. A star at the center of some other distant solar system could be called
its "sun," but we call the most local and best-known example to us on Earth the Sun, capitalized and all, for
clarity. I know of no other significant internets other than THE Internet--if
you know of one feel free to comment and enlighten me. And regarding the web,
what if we're trying to describe researching spider webs online? Would we look
up webs on the web? Isn't the Web
clearer? Call me antiquated (my wife
does on a daily basis, so I'm used to it), but I like my Internet and Web, even
if I'm too lazy to click Shift and actually capitalize them most of the time.
These technologically related style changes happen pretty
frequently. For example, AP changed their usage of Web site to website in 2010,
and e-mail to email in 2011. These make more sense as generic terms, in my
opinion: we surely no longer think of email as "electronic mail." With the slow
demise of postal mail, perhaps email will one day be referred to as just
"mail," and postal mail will become oldmail or cismail, maybe.
The fluidity of technical terminology is also easily seen in
anacronyms, or words that were formerly acronyms but have fallen into common
usage. Lasers were originally "light amplification by stimulated emission of
radiation," for example. Treating "laser" as a common noun allowed us to back-form the verb "to
lase," meaning to produce laser light. Ironically for me as a technical writer
and editor, even the verb "to edit" was back-formed from "editor," the original
term.
The possibility for confusing variation and evolution in the
English language is endless. Who knows? Maybe in 50 years our descendants will
just switch on their computers and internet.
Image credit: Stinging Eyes / CC BY-SA 2.0
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