I need to create a Strategic Growth Plan for heat exchangers, Any ideas

there are several approaches to sales growth strategic planning.

One of them is LEVERAGE. basically, that means you need to scan your market environment and identify potential strategic alliance partners. Find out who else calls on the same decision makers you want to reach. Look at companies that have related, but not overlapping products or services. Then, talk to your customers to find out which companies & individuals they respect. This will give you a pretty good picture of your target market.

Once you have some names, set up a time to explore the concept of strategic leverage. Be creative! There are so many things you can do together. You can share leads, focus on developing your business at specific firms, bring each other in as trusted resources and more.

The Ansoff model shows you graphically how you can also achieve this.

Another is the "best practices approach" where you scour success stories in business growth for lessons and nuggets of wisdom that are applicable to your business environment, and try them out.

HTH!

Sources:

http://tutor2u.net/business/strategy/mckinsey_pyramid.htm

http://www.inc.com/resources/startup/articles/20040801/scalable.html