Autoholics Blog

Autoholics

Your daily fix of automotive news and car-crazy culture. The blog written by gearheads, for gearheads.

Previous in Blog: The North American International Auto Show   Next in Blog: Meet Mike Simcoe: Chevrolet's Director of Design
Close
Close
Close
2 comments
Rate Comments: Nested

Tom Peters: Intuitive Design at Chevy

Posted January 12, 2010 4:59 PM by CarDomain

Interviews don't get much better than this: I sat down with Tom Peters, Design Director for Rear Wheel Drive Performance/Corvette/Full Size Truck, and got a lesson on mental preparation for drag racing.

Peters likened the mental and emotional clarity needed for a perfect pass to the zen state designers need to be in when creating cars and trucks. Any disturbance in the force can find itself onto a car, and people see it immediately.

This ability to intuitively find the right line for a car is what drives good design, and is one of the things that Bob Lutz has given GM designers the freedom to put to work. More on Peters' comments about taking on Full Size Truck after the jump.

Visit Car Domain

Reply

Interested in this topic? By joining CR4 you can "subscribe" to
this discussion and receive notification when new comments are added.
Guru
Popular Science - Weaponology - New Member United Kingdom - Member - New Member

Join Date: May 2007
Location: Harlow England
Posts: 16512
Good Answers: 670
#1

Re: Tom Peters: Intuitive Design at Chevy

01/13/2010 6:42 AM

Hmm, I hardly see why any designer at any American car company can be held up as an example of anything to emulate.
Or have I missed something over the last decade?
Del

__________________
health warning: These posts may contain traces of nut.
Reply
Guru

Join Date: Apr 2008
Location: Toronto, Ontario, Canada
Posts: 684
#2

Re: Tom Peters: Intuitive Design at Chevy

01/13/2010 11:07 AM

Hello,

Tom Peters is a very good name to talk about Chevrolet Corvette, Rear Wheel Drive Performance, and Full Size Truck.

However, Bob Lutz, he discover but was too late to give the "freedom" to put to work thinking people at GM. Again, we can ask: Why the American W.E. Deming and others, went to Japan to teach them what and how to make cars and other valuable things because we can do here. It's simple! The boss needs to understand that people has brain and sometime they are smart, smarter than the boss! Capice? said an Italian designer. Again, it was said and not understood. Lack of communication! Also, the boss doesn't speack Italian. All the time is a question of language, never a question of action.

Nice picture! Mister Tom Peters, what's the gazoline consumption of your "intuitively designed" Full Size Truck? Let us know if you can make something more Earth friendly? Wait for an answer, Gil.

__________________
Just an opinion.
Reply
Reply to Blog Entry 2 comments

Previous in Blog: The North American International Auto Show   Next in Blog: Meet Mike Simcoe: Chevrolet's Director of Design

Advertisement