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Dean Kamen, the inventor of the Segway, says our media-driven world has given children, and especially girls and minorities, so many sports and entertainment heroes, that by the time they are 12 years old they want nothing to do with science and engineering. It's likely that in today's world, a typical kid on the street could not name a single living scientist or engineer, not even one. Yet engineering, more than politics, sports, or entertainment, has the potential to produce really useful solutions to the world's problems. Why is it in such low esteem?
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