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Procter & Gamble Aims For 100% Sustainable Packaging, Zero CO2 Emissions

Posted September 28, 2010 1:51 PM

From Fast Company:

Pantene, Pringles, and Pampers may not seem like the most sustainability-oriented brands on the market. But parent company Procter & Gamble is making a notable effort at ramping up its environmentally-friendly practices: The world's largest consumer products company unveiled a Sustainability Vision plan this week, outlining a number of impressive goals for both the near and long-term.P&G's long-term goals include using 100% renewable or recycled materials for all products and packaging, having zero consumer and manufacturing waste go to landfills, powering plants with 100% renewable energy, and emitting zero carbon dioxide emissions.

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Guru

Join Date: Jun 2009
Location: South of Minot North Dakota
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#1

Re: Procter & Gamble Aims For 100% Sustainable Packaging, Zero CO2 Emissions

09/28/2010 2:13 PM

So how do they plan to keep the work force from emitting CO2 when they breath?

Or the delivery trucks that transport all of their products and raw materials?

Or how are all of the heating and cooling systems that run the plants going to be powered?

Seems like a lot of CO2 emission sources are going to have to be overlooked to get to that 100% unless they are grading it on a rather sharp curve.

Just because the management and executives live in vacuum away from reality doesn't mean everything else can work there as well.

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Guru
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#2

Re: Procter & Gamble Aims For 100% Sustainable Packaging, Zero CO2 Emissions

09/29/2010 2:19 AM

Procter is Gambling that no one will really examine this logic?

Apart from the humor, I wish them well, if nothing else not to lose my supply of Pringles. But separating the hope from the hype might be tricky. There is soooo much "green" propaganda out there, along with bona fide initiatives.

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