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Visitors to General Motors' "Highways and Horizons" pavilion at the
1939-40 New York World's Fair came away awed by a vision of the future.
The work of renowned designer Norman Bel Geddes, GM's "Futurama" exhibit
foretold the communities and transportation systems of 1960, many of
which came to pass. Sharing top billing with the Futurama and
Previews of Progress, however, was the "'Glass' Car - The first
full-sized transparent car ever made in America."
On the chassis of a 1939 Pontiac Deluxe Six, GM collaborated with
Rohm & Haas, the chemical company that had recently developed
Plexiglas. The world's first transparent acrylic sheet product,
Plexiglas was a serendipitous discovery arising from Rohm & Haas'
work with laminated safety glass. Using drawings for the Pontiac
four-door Touring Sedan, Rohm & Haas constructed an exact replica
body using Plexiglas in place of the outer sheet-metal. The structural
metal underneath was given a copper wash, and all hardware, including
the dashboard, was chrome plated. Rubber moldings were made in white, as
were the car's tires. It reportedly cost $25,000 to build - an
astronomical figure in those days.
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