|
Tata Motors has announced that it will begin selling its $2,000 Nano model in India this summer. While critics raise questions about the safety and environmental impact of the mini-car, Tata management vows to eventually market versions of the car in the U.S. and other developed nations, where young people are looking for low-cost transportation. What are the chances that this cost-conscious vehicle, designed for the Indian automobile market, will sell in the West?
The preceding article is a "sneak peek" from Automotive Technology, a newsletter from GlobalSpec. To stay up-to-date and informed on industry trends, products, and technologies, subscribe to Automotive Technology today.
|