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It is easy to develop an online relationship in this day and age. Maybe you frequent your favorite band’s fan page and discover a group of like-minded people eager to befriend you, or you have found an online book club that Brad Pitt just happens to also be a member of.
Your conversations are innocent at first, discussing the book or maybe a particular character and then, suddenly, boom: You are both declaring your undying love for one another and lamenting the fact that you can’t meet anytime soon because of Brad Pitt’s very busy movie-making schedule.
Though the example may seem extreme, how do you really know who it is you are dealing with at the other end of that network connection? Maybe it isn’t Brad Pitt at all….
As more and more people fall victim to conducting online relationships with fictitious characters—dubbed catfishing—computer scientists from the University of Edinburgh, Lancaster University, Queen Mary University of London and King’s College London have jointly designed a computer model to detect fake online personas or profiles, focusing specifically on gender and age.
Using information gathered from 5,500 public profiles from an adult website (prime hunting ground for catfishers), the computer models were trained to accurately determine the age and gender of the users based on their network activity and the writing style of their comments.
The findings: Researchers determined that 40 percent of the adult site users lied about their ages and one quarter of users lied about their genders.
What motivates a person to lie about their online persona? According to researchers, there is no absolute agreed-upon reason about what motivates the lying.
The motivation behind catfishing can be malicious and meant for achieving financial gain ("I love you, now send me some money!") or for personal gain for those people who maybe suffer from low self-esteem but want to connect with someone else ("I really do want to meet you, but I am so busy making this movie!").There is also a population of catfishers who simply enjoy lying or that use the lies to escape their own reality.
Researchers hope to make the technology available across all social networks in the future in an effort to flag dishonest users.
What do you do in the meantime? Go ahead, talk to Brad Pitt. But if Brad Pitt starts asking you to send him money, maybe you want to reconsider that particular correspondence.
Have you ever been catfished?
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