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We've all cursed the plastic water bottle — for its environmental impact, or because we didn't think of it first — but is the Dasani "plant bottle" worthy of so much disrespect? Coca-Cola maintains its new bottle is more eco-friendly, since 30% less petroleum is consumed during its manufacture and the product includes 30% sugar cane-based plastic. Environmentalists point to the remaining 70% PET and cry "greenwashing." Is it a step in the right direction for companies to lower their carbon footprint, or a diversionary greenwashing of water bottles?
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