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From BusinessWeek Online -- Innovation & Design:
On Nov. 11, 2001, slot machines in a Detroit casino started doing exactly what they're not supposed to do: They started letting players play—and win—for free. WMS Industries, which had designed the machines, rushed technicians to fix the problem, but the damage was done. Casinos cancelled orders, and by mid-2002, WMS stock had plunged from $21 a share to less than $10. "Those were the dark days," says Brian R. Gamache, who had been promoted to chief executive only five months before the snafu.
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