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American girls say their parents encourage them to become actresses more often than engineers. Even young boys prefer a more exciting career than engineering. And that is in spite of the efforts of organizations including the American Society for Quality and some of the nation's tech elite. The National Science Foundation projects that the U.S. shortage of engineers will reach 70,000 by next year. Current engineers find their own children shun engineering. Even if they like math and science, why are children turning away from engineering? What would you do to bring their interest back? Can we lead technology development without home-grown talent?
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