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Back in 1984, the glam-metal band Autograph implored listeners
to "Turn Up the Radio". During that same
Orwellian year, one in which Super Bowl viewers learned about Apple Computers
for the first time, young rockers with big hair listened to music on the newest
Sony Walkman, the WM-D6C. Even non-audiophiles enjoyed older, cheaper versions
of Sony's portable cassette-players. If it had earphones, you played it loudly.
Fast forward to 2011, when some members of Generation Y are
realizing that they really do have something in common with their parents –
hearing loss. Audiovox Accessories Corporation seems to understand this, recently
introducing two new personal sound amplifiers for consumers. "About 33 million
Americans experience impaired hearing," explains company president David Geise,
"and 75% of these people, who could benefit from some form of hearing device, do
not have one."
Made out of non-resonant material and weighing less than
one-quarter ounce, Model RPSA10 uses digital technology and smooth amplification
to reduce background noise over a wide range of frequencies. Model APSA15 also provides noise reduction,
along with higher-end features such as volume steps and a charging base.
This battery-less device comes with its own cradle and is powered by a mini-USB
cable.
Audiovox isn't the only player in the personal sound amplifier
market, of course, but the consumer electronics company isn't Miracle Ear
either. In fact, its other products include satellite radio systems and MP3 players. Has Audiovox seen the future, and is the future hard of hearing?
Source: PR
Newswire
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