We all love to speed at times, and where they're legal, speed cameras
are our enemy. But what if instead of snapping your picture and mailing
you a ticket, they snapped your picture and mailed you a check? The
only difference is that you're put-putting along at or below the speed
limit, a perfect law-abiding citizen. V
W ran a "Fun Theory" contest aimed at generating innovations that would use fun to
change drivers' behavior and Kevin Richardson came up with the idea of
rewarding motorists who observe the speed limit, entering them in a
lottery to win money, rather than just slapping citations on those who
don't. I kind of like the idea of more carrot than stick for
controlling the motoring public, and speeding tickets as they stand
today just contribute to such an embattled relationship between law
enforcement and civilians.
Under the proposed system, law-breakers
would still get dinged, but money from their tickets would go directly
into the pockets of lottery-winning law-abiders. I don't know, would
this be a better system?
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