While there are some flaws that are noticeable and can be
easily-identified on nutrition labels (see Part 1), there are even more hidden flaws
that you wouldn't otherwise notice. Sometimes it is because the manufacturers
are trying to be deceptive and make you think something isn't as bad for you as
it really is, and sometimes it is caused by rounding.
Zero Does Not Always
Mean Zero
One of the biggest flaws with food labeling is if an amount
it less than .5g, it is allowed to state 0g on the label. For example, manufacturers
can manipulate serving sizes so that they include just under a gram of trans
fat, making it legal for them to label the product 0g for trans fat. Because
the serving sizes are smaller, you usually eat more than one serving per
sitting, which would result in just less than 1g of trans fat if you eat two
servings. This brings me to the next issue…
Serving Sizes Are Too
Small
I was once browsing the frozen pizza section of my local
grocery store while trying to pick a sensible pizza for a quick meal. I checked
the labels and noticed that one pizza was coming in at a low of just over 300
calories. When I looked at the serving size, I knew why; a medium sized pizza
had a serving size of 1/6th of a pizza.
Serving sizes are reduced to toddler-sized portions in order
to make the food seem less unhealthy. This misleads the customer into thinking
there are less calories, sugar, fat, etcetera, than there really is.
Added Sugars versus
Natural Sugars
The total sugar content in a serving is listed in the
ingredients, but there is no indication as to whether the sugar occurs naturally,
is added, or both. The way they contribute to caloric content is the same, but
there is a bigger difference in regards to nutrition. The benefit of fruits
containing natural sugars is the amount of additional vitamins, minerals,
phytochemicals, fiber, and antioxidants they offer. Added sugars contain no
health benefits and are truly empty calories. Consumers have no idea how much
sugar in their foods is natural or added.
What other problems do you see with nutrition labels? Can
you think of other improvements that can be made to labels? What do you think of the suggested improvements Fooducate suggests?
For those who desire more information about what labels don't tell you and how to determine fact from fiction on the box, see this link.
Resources:
http://www.fooducate.com/blog/2009/12/07/the-fda-wants-you-help-improve-nutrition-labeling/
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